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Script&TheoryEST. 2012
§00 / WOOCOMMERCE DEVELOPMENT · REF: ST–WOO–01

WooCommerce development.
Built on hooks, not hacks.

Custom WooCommerce stores on WordPress: themes, blocks, extensions and integrations engineered so updates stay safe and the store stays fast.

Review the work
FIG. 01 — HOOK CHAIN

A store you can update without fear.

SpecificationDeliverableAcceptance
Theme & blocksBlock themes, product templates and cart and checkout blocks shaped around your catalogue.Accessible, responsive
Custom extensionsPurpose-built plugins using WooCommerce actions, filters and REST endpoints, with no core edits.Update-safe
IntegrationsERP, 3PL, CRM, subscriptions and payment gateways connected through the REST API and webhooks.End-to-end testing
PerformanceHPOS, object caching, lean queries and asset budgets for a fast catalogue and checkout.Core Web Vitals budgets

Orders, stock and customers stay in step with the systems that run the business, through documented APIs instead of fragile exports.

FIG. 02 — INTEGRATION MAP

WooCommerce, or something else?

WooCommerce suits teams who want content and commerce in one WordPress site, full ownership of the code and freedom over hosting. If you would rather not manage hosting, security and updates, a hosted platform may suit you better. We build on Shopify and BigCommerce too, and will recommend what fits.

Whichever you choose, every change ships through review: a readable diff, a named reason and an approval before it reaches production.

FIG. 03 — CODE REVIEW / DIFF

Related services.

Shopify MigrationsProducts, customers, orders & SEO continuity.
BigCommerceStorefront engineering & platform integrations.
Web DesignCommerce UX, design systems & considered interfaces.
Speed & Core Web VitalsPerformance diagnosis, budgets & lasting improvements.

From first question to final commit.

CHANGELOG / BUILD LIFECYCLE
v0.1

Audit

Read the system before rewriting it. Catalogue, code, customers, constraints.

Technical line drawing of browser concept — Script & Theory concept illustration
v0.2

Architect

Make the important decisions early. Data flows, dependencies, delivery plan.

Technical line drawing of phone concept — Script & Theory concept illustration
v0.3

Build

Small, reviewable changes. Clean code, shared context, visible progress.

Technical line drawing of laptop concept — Script & Theory concept illustration
v0.4

QA

Test the complete journey. Devices, accessibility, integrations, edge cases.

Technical line drawing of checkout concept — Script & Theory concept illustration
v1.0

Ship

Rehearse the launch. Redirects, rollback plan, monitoring, sign-off.

Technical line drawing of migration concept — Script & Theory concept illustration
v1.x

Support

Keep the system healthy. Document, measure, maintain and improve.

Technical line drawing of shipping box concept — Script & Theory concept illustration

Not extras. Acceptance criteria.

Code review on every PR
WCAG 2.2 AA accessibility
Core Web Vitals budgets
Regression testing
Theme-app-extension-first apps
Documented handoff
PERFORMANCE / BUILT INTO THE SPEC
LCP
INP
CLS

A few things, clarified.

Can you take over our existing WooCommerce store?

Yes. We start with an audit of the theme, plugins, hosting and database, then agree what to keep, replace or consolidate before changing anything on the live store.

Will customisations break when WooCommerce updates?

We build changes as plugins that use documented actions, filters and the REST API rather than editing core or vendor files, and every update is tested on staging before it reaches production.

Can you speed up a slow WooCommerce store?

Usually. We diagnose before we optimise: plugin load, database queries, HPOS, object caching, images and scripts. Then we set budgets so the store stays fast as it grows.

Should we move from WooCommerce to Shopify, or the other way?

It depends on how you work. WooCommerce gives you code ownership and WordPress content in one place; a hosted platform removes hosting and update work. We build on both and will recommend the one that fits, then plan products, customers, orders and redirects if a move makes sense.

Do you offer ongoing WooCommerce support?

Yes. Staged plugin and core updates, security monitoring, performance checks and a prioritised backlog of improvements.

§09 / NEXT COMMIT

Send us
the brief.

A new store. A difficult migration. The thing your current stack can’t do.
Let’s make a plan.

team@scriptandtheory.com
project-brief.configREQUIRED FIELDS *